Dominic Gallello is CMO at dating app Badoo. We swept up he was speaking at the Technology for Marketing expo at London Olympia with him earlier this year when.

Here’s just exactly what he’d to express…

Please explain your task: where do you turn?

Chief advertising Officer at Badoo, the accepted spot to date really, assisting to infuse quality and function into our 440 million user community.

Whereabouts would you stay inside the organization? That do you are accountable to?

We are accountable to the Founder & CEO of MagicLab, Andrey Andreev. Andrey Andreev is both the creator of Badoo along with of MagicLab, the dating team that builds, has, and runs other brands like Bumble, Chappy, and Lumen.

What sort of abilities must you succeed in your part?

Advertising is still both a skill and a technology, needing imaginative and analytical reasoning. (altro…)